How it works
1584×396 is the desktop size. On mobile LinkedIn crops the sides hard and the profile photo covers the bottom-left corner, so a logo parked there disappears for most visitors.
The 4:1 ratio is unusually wide — almost no photo survives it without losing its subject. Treat the banner as a strip of texture or colour with the message in the central third, not as a photograph.
Frequently asked questions
Why is part of my banner hidden?+
The profile photo sits over the bottom-left corner on every layout, and on phones LinkedIn crops the sides. Whatever must be seen belongs in the central third, away from both edges.
Can I put my company name on it?+
You can, but it is already written below the banner in your headline. Repeating it costs the only readable strip you have — most banners work better as texture or a single short claim.
Why does my photo look cropped to nothing?+
1584×396 is a 4:1 strip. A normal 3:2 photograph loses about three quarters of its height, so the subject usually falls outside. Pick an image that already has a wide empty band, or use a flat colour.